Letter from The President

March 23, 2020

Dear Loyal and Beloved Fowler's Customers,

These have been the most incredible two weeks I’ve ever experienced; I suppose the same goes for just about everyone.

On March 20, 2020, wanting to keep our plant associates as safe as possible, I made the decision to curtail all manufacturing. Fortunately, we had made a great deal of Easter candy already and had inventory to fulfill the school orders that arrived before we shut down. At the same time, and with the same safety concerns in mind, I decided to close our East Aurora and Elmwood Avenue locations and turn our Hamburg, Cheektowaga and Tonawanda into pick-up only operations. We instituted an online “In Store Pick-Up” option on FowlersChocolates.com. These were obvious, but difficult decisions. What happened after these decisions went into place was remarkable. Our online sales exploded; we are experiencing online order volumes 3 to 4 times greater than any previous Easter. You, our loyal and beloved customers, were determined to make Fowler's a part of your 2020 Easter. For that, I cannot thank you enough.

As I write this, Easter is less than a week away. Your patience is appreciated as we fill online orders as fast as we can. We are working long hours seven day a week to keep up. I expect that we will be caught up by Tuesday night which means most orders placed on Tuesday or earlier should arrive by Saturday. As I mentioned earlier, we have not produced any candy since March 20th meaning that many of your favorite items may be sold out, and for this I am very sorry. We pride ourselves on keeping our shelves well stocked through each major holiday. Without being able to turn on the production engine we are left with selling only what was made prior to the 20th.

Thank you all for your support of Fowler’s and your understanding as we navigate through the challenging Spring of 2020.

With great gratitude,
Ted Marks
Owner, Fowlers Chocolates

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